"Although I am a Scot, I'm proud to be called a Scouser."
At the same time that the Beatles were becoming the biggest band in the world, Shankly was making Liverpool the best football club in Europe, a bastion of invincibility. When he had first taken over they had been a failing Second Division team, but with his great knowledge of football he turned them into the institution they have been ever since.
Other managers have collected more accolades, but few have received as much love. He made an unbreakable and vital bond between the players and the fans. He won over the city of Liverpool with his warmth and humour.
In this book his funniest and most genuine comments have been collected, demonstrating that he was not only a great manager but also a man of the people.